by iona | Jun 1, 2019 | Quantitative
Market in View conducted this quantitative study to access interest in a Home Network Security Concept. By analyzing current usage and perceptions of Internet of Things (IoT) and the concerns of cyber threats associated with this technology, valuable insights were...
by iona | Feb 1, 2018 | Quantitative
Market in View conducted a quantitative research study for a Music for Business (MFB) service provider to explore how business to business customers utilize music to enhance the environment within their businesses. In doing so, customer needs and product performance...
by iona | Feb 1, 2018 | Quantitative
Market in View has completed three consecutive months of an quantitative research study for a video streaming service Beta app. Impact of Beta app upgrades are continually assessed by tracking satisfaction over time. Beta app performance was also measured against...
by iona | Dec 1, 2017 | Quantitative
This is the second wave of a quantitative research study, which will be continued on a quarterly basis in 2018, regarding a video on demand (VOD) service versus competitor VOD services. Tracking and analyzing responses from current consumers in addition to customers...
by iona | Aug 1, 2017 | Qualitative, Quantitative
Market in View performed a two-phase study to understand customer perceptions of a Broadcast Television concept. By combining two research methodologies, Market in View was able to insure product concept quality and understanding through qualitative interviews as well...
by iona | Apr 1, 2017 | Quantitative
This annual research study, to be continued in 2018 as well, was expanded in its second year to better evaluate the performance of the manufacturer, their distributors and how they compare to competitors over time. By increasing qualitative and quantitative research...
