by iona | Jan 1, 2014 | Quantitative
Market in View was challenged with determining the impact that receiving written communications, which educate customers on the company’s activities, has on customer’s opinion. This large, quantitative tracking study compares data from those who receive the...
by iona | Jan 1, 2014 | Quantitative
This quantitative, online study compares consumers, who recently participated in an optional program during the purchase process of a product, with a control group of respondents who did not participate. Market in View analyzed key decision drivers for consumers’...
by iona | Nov 1, 2013 | Quantitative
This international communications tracking study surveyed a combination of worldwide travelers from both the marketplace and our client’s customer database. Market in View completed complex analysis to better understand the respondent’s communication habits and...
by iona | Oct 1, 2013 | Quantitative
Market in View was challenged with the recruitment of three specific segments of youth (Urban Youth, Sports Inspired Youth, and Suburban Athletes) to participate in a study for the footwear apparel industry. Youth who collect exclusive or limited edition footwear and...
by iona | Sep 1, 2013 | Quantitative
This Conjoint study revealed the device price and attribute preferences for those considering the purchase of a new device and service plan in the next six months. By understanding the decision drivers and analyzing the multiple combinations of possible device and...
by iona | Sep 1, 2013 | Quantitative
This online research study was conducted to understand customers’ perceptions of a printed magazine. Market in View was challenged with determining the impact the periodical has on customer’s opinion of the company which publishes the magazine, understanding the level...
